TPA Advertising Seminars set for October in Jackson, Knoxville
TPA has set advertising seminars for Thursday, Oct. 17 in Jackson, Tenn. and Friday, Oct. 25 in Knoxville.
John Montuori, who spoke at the winter convention, will be a presenter at both seminars. Montuori is
Director of New Business Development for WEHCO Media, Inc.. His topic is “Earning Trusted Advisor Status.”
Jarod Goenner of Gannett’s Local IQ team will speak on digital sales. The session will be for non-daily and daily newspapers. Goenner will speak at the Jackson seminar. A different presenter will cover the topic for the Knoxville date.
TPA Executive Director Mark Millsap will present on “Selling the Value of Your Newspaper and Overcoming Objections.”
The seminars will also include an idea exchange with a $100 to the winner. TPA encourages members to send ad managers and ad reps to this event. Registration is $70 per person for staff of TPA members.
The programming will be the first in-person advertising sessions since 2019.
Registration, schedule and speaker details are posted at https://tnpress.com/tpa-advertising-seminars-2024/.